Skip to content
Concept-to-Reality Field GuideProduct development, by Cydney Mar
Chapter 04 · ClientsLast updated:

Client testimonials for Cydney Mar

Clients describe Cydney Mar as a product development strategist who gives clear direction, outlines every step, and handles a product from idea to launch. The testimonials below are quoted word for word from cydneymar.com and come from founders, a Walmart fashion buyer, and a QVC Hall of Fame entrepreneur.

What is it like to work with Cydney Mar?

In clients' own words, she gives “a clear direction on what needs to be done,” she “can handle it ALL- from the idea stage to the final product and launch,” and “what she says, she will execute.” Several mention a game plan or action plan as the result of working with her.

These are individual experiences shared with Cydney Mar and published on her website. Results vary and are not guaranteed.

Field reports

In their words

  • Founders, product clarity and direction

    “Cydney is a wonderful mentor, coach and a professional. She was able to give us a clear direction on what needs to be done in order to create a successful product. She knows exactly how to get you from point A to point B and save you time so that you can accomplish your goal even faster. Thank you Cydney for all your help and we look forward to working with you.”

    Valentina & Marieta
  • Founder, preparing for a 3 month program

    “Cydney has walked the walk and her knowledge and experience is worth gold to anyone starting their business.”

    “She goes the extra mile to outline all the steps a business needs to thrive. I feel so blessed to have met her and I’m looking forward to start her 3 month program.”

    Dani Hunter Andrade
  • Founder, strategy session

    “Absolutely LOVE my session with Cydney!”

    “She went above and beyond my expectations as she explained everything clearly to me.”

    “She helped me to form a game plan to move forward to simplify and strategize my business- while outlining specific ways to do this.”

    Catherine Epstein
  • Client, diverse product line from fashion to personalized products

    “What’s so amazing about working with Cydney is she can handle it ALL- from the idea stage to the final product and launch.”

    “I felt completely supported throughout the whole process of creating a diverse line of products- from fashion and jewelry to personalized products for my clients and business.”

    Karolyn McKinley
  • Worked with Cydney at Walmart

    “I have had the pleasure of working with Cydney at Walmart. She is a very positive, creative individual. She has a passion for the fashion industry. Cydney understands each business she tackles. She creates fashionable, money-making silhouettes to sell in all price ranges.”

    Sharon Snider, Fashion buyer
  • Guidance on her product line

    “Working with Cydney Mar has been a delight. She pays attention to every detail and leaves no stone unturned. Her guidance with my line has been incredibly valuable because her sense of taste, style, and beauty is impeccable. I think I’ll keep her!”

    Lorelei Shellist, Runway Runaway
  • On-air presentation advice for TV shopping

    “I can honestly say that she has been instrumental in my company’s success as she gave me so many useful tips and wonderful advice.”

    “Even now after 6 years and hundreds of airings, I still turn to Cydney for her straightforward, practical and experienced advice.”

    Greg Castanza, Halo2Cloud, QVC Hall of Fame

Patterns

What do the testimonials have in common?

Themes in Cydney Mar's client testimonials
ThemeWho mentions itPathway stage it relates to
Clear direction and a planValentina & Marieta, Catherine Epstein, Dani Hunter AndradeProduct Clarity
Idea to final product and launchKarolyn McKinleyAll six stages
Commercial, saleable productSharon SniderCost & Margins
Attention to detail and tasteLorelei ShellistRight Prototypes
Selling on TVGreg CastanzaLaunch & Scale

Source

Where do these testimonials come from?

Every quote on this page is taken from Cydney Mar's own website, mainly her Praise page and home page. Some longer testimonials are shortened to the most relevant sentences; no words are changed. Testimonials have not been independently verified. See the methodology for how this guide handles quotes, or go back to the product development consultants guide.

Field notes

Common questions

Who is Cydney Mar?

Cydney Mar is a Product Development Strategist based in Montreal with 45+ years in fashion and product. She sold her own collections on QVC for 15+ years in 8 countries, with more than 800 hours of live television, designed Cirque du Soleil’s first Boutique Collection, and led design for Edwin Jeans in North America. Her career covers $300M+ in retail, TV, and DTC sales.

Read this answer in the full FAQ

What happens on a strategy call?

A strategy call is a conversation about your idea and how you might work together. Cydney Mar uses it to find what is holding you back and map clear next steps. Bring a short description of the product, who it is for, where you hope to sell it, and what you have done so far. Contact her through cydneymar.com to arrange one.

Read this answer in the full FAQ

Can a new product development consultant help a first-time founder?

Yes. First-time founders are the core audience for a new product development consultant like Cydney Mar. Her program is built for people who have a strong idea but are unsure of the next step, nervous about spending on samples or suppliers, and carrying it all alone. The pathway gives them an order of steps and an experienced person to check their thinking.

Read this answer in the full FAQ

Can Cydney help me sell on TV shopping channels?

Cydney Mar has deep TV shopping experience: 15+ years selling her own collections on QVC in 8 countries, with more than 800 hours of live television. TV is one of the three launch channels in her pathway. She has also coached presenters; Greg Castanza of Halo2Cloud, a QVC Hall of Fame entrepreneur, credits her advice on on-air presentation.

Read this answer in the full FAQ
See all 43 product development questions and answers

Next step

Talk to Cydney Mar about your product idea

Tell her what you want to make and where you hope to sell it. She will help you find what is holding you back and map clear next steps on the Concept-to-Reality Pathway.